Corporate
Among the technologies showcased at Stand A9 – Hall 19 are the latest innovations presented by SEA Vision, a company specialized in vision systems for product traceability.
The Pavia‑based firm will exhibit both its end‑to‑end traceability solution, designed for the Digital Product Passport, and the award‑winning a‑eye lipstick system, an artificial intelligence‑based inspection technology developed specifically for cosmetic applications.
The growing focus on transparency, regulatory compliance and sustainability is reshaping the beauty industry. In this context, SEA Vision’s end-to-end traceability solution, demonstrated on a perfume line, enables complete visibility across the entire product lifecycle, from raw materials to finished goods distribution. By integrating serialization, aggregation and production data into a connected digital ecosystem, the solution supports the implementation of the Digital Product Passport and allows brands to transform traceability into a strategic driver of value. Beyond compliance, this approach enhances supply chain transparency, strengthens brand protection and fosters greater consumer trust through accessible and reliable product information.
Alongside traceability, quality control remains a cornerstone of cosmetic manufacturing, particularly in premium segments where aesthetic perfection is essential. SEA Vision will therefore showcase its a-eye lipstick system, an AI-powered inspection solution designed to elevate quality standards in lipstick production. By combining advanced artificial intelligence algorithms with high-performance vision systems, the technology automatically detects even minimal aesthetic and structural defects, ensuring consistent product quality while reducing reliance on manual inspection. The result is a more efficient production process, minimized risk of human error and improved overall equipment effectiveness.